BODY WEEK

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Red Room
‘Outdoor Dangers’

Cast your mind back to the days when DVDs were still available. Now weigh up the comparative dangers of going outside and sitting at...

Art News Limited KNOWLEDGE keeps like a fish Body

News Limited
‘Knowledge Keeps Like Fish’

Why do advertising creatives have such a pre-existing idea in their heads of what a print ad looks like? A headline, a picture and...

HCF Health Comparison Australia Insurance

HCF
‘Health Comparison’

Australians like to think they live in the healthiest place on earth. But research showed that across all kinds of criteria this wasn’t the...

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Elle Macpherson Intimates
‘Mirror’

These intimate moments featuring a girl, underwear, a bed and a mirror continued the brand’s voyeuristic campaign. The power of a great photograph is...

42below Dolls

42 Below
‘Beach Dolls’

Under cover of darkness, an array of inflatable dolls were laid out in precise alignment, so that at sunrise fitness freaks would freak out...