Tailor Made Store
Chadstone

Ever wanted to have a shop dedicated to everything you’re into? Driven by a unique algorithm and assembled by a team of expert stylists, this pop-up store invited consumers to interact with it, reacting and transforming in real time to offer a curated experience to suit each individual. Creating a truly tailor made experience, every time.

Written by BWM Dentsu, Melbourne
Directed by The Glue Society