Experiential

Elle Macpherson Intimates ‘Boudoir Store’

Pop-up stores are all the rage these days. But years ago when Elle Macpherson was launching a new range of Intimates called Boudoir –...

Burger King Chicken

Burger King
‘Chicken Fight’

What better way to decide which is the better chicken burger on Burger King’s menu that have it sorted out in a televised cage...

Whiskas Cat Hacks

Whiskas
‘Cat Hacks’

Kittens by their very nature are curious. And while curiosity supposedly kills the kat, it tends to be the making of a kitten. The...

Jodi Lee Bowel Cancer

Jodi Lee Foundation
‘Bowel Cancer’

Is there a way to encourage people to confront the unappealing issue of bowel cancer? The reality is, this rather confronting disease could be...

Schweppes Fancy Food Fight

Schweppes
‘Fancy Food Fight’

Everyone loves a food fight. Even the thought of it brings out the inner child in us. For this rather more refined example of...

Wizard Home Loans Spank The Beast by The Glue Society

Wizard Home Loans
‘Spank The Beast’

It’s hard enough to get a mortgage – but it can be even tougher making sure it doesn’t get out of control. This company...

Sorry Ranga Day

Summer Heights High
‘Sorry Ranga Day’

At the heights of Chris Lilley’s Summer Heights High, a DVD was about to be released. To celebrate its arrival we launched a day...

Virgin Mobile Boring Exciting

Virgin Mobile
‘Exciting Offers’

Can Virgin Mobile’s exciting offers make the most boring man on earth rather more entertaining? This campaign gave the chance for the public to...

History Channel Unforgotten Soldiers

History Channel
‘Unforgotten Soldiers’

As years go by, our connection to historic events moves from survivors to images. For the 100th anniversary of Gallipoli, an 8-hour performance was...