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Red Room
‘Outdoor Dangers’

Cast your mind back to the days when DVDs were still available. Now weigh up the comparative dangers of going outside and sitting at home watching said DVD. There really was no comparison. Staying at home was safe as houses. Going out was lethal.

Created by The Glue Society

Art News Limited KNOWLEDGE keeps like a fish Body

News Limited
‘Knowledge Keeps Like Fish’

Why do advertising creatives have such a pre-existing idea in their heads of what a print ad looks like? A headline, a picture and...

HCF Health Comparison Australia Insurance

HCF
‘Health Comparison’

Australians like to think they live in the healthiest place on earth. But research showed that across all kinds of criteria this wasn’t the...

elle mcpherson intimates girl bed

Elle Macpherson Intimates
‘Mirror’

These intimate moments featuring a girl, underwear, a bed and a mirror continued the brand’s voyeuristic campaign. The power of a great photograph is...

42below Dolls

42 Below
‘Beach Dolls’

Under cover of darkness, an array of inflatable dolls were laid out in precise alignment, so that at sunrise fitness freaks would freak out...

Hot With The Chance- of Late Storm

Sculpture by the Sea, Sydney
‘Hot with the Chance of a Late Storm’

Many a child cried when this sculpture appeared at Tamarama beach. But the simple twist of making an entire ice-cream van melt all over...

Dip Desperado Doritos

Doritos
‘Dip Desperado’

The life of a champion corn chip flicker is hard. Not just physically draining but emotionally. And in the case of Esteban Ortega, the...

Ming Mong Game Show

Virgin Mobile
‘Ming Mong’

Way before Snapchat, Instagram or even hashtags were all the rage, sending a photo message was deemed pricey and kind of excessive. But what...