Take one funfair, filled with colourful rides, festoon lights and painted type, and crush it into a 4 metre box. Then transport to Denmark and let the locals make of the sculpture what they will. Once upon a time it was full of life and laughter. Now, it’s a rather more complicated beast likely to scare kids and freak out cuddly toy fans.
What would a bank look like if it was designed to celebrate Sydney’s Gay and Lesbian Mardi Gras as opposed to meeting corporate guidelines? ANZ pushed the boat out, and gave their Darlinghurst brand a suitably fabulous make-over. Several frisky frescoes, gay penguins and a floral archway later…the GAYNZ branch was unveiled.
Written by TBWA, Melbourne Directed by The Glue Society
How are lifelong memories made? Perhaps they stem from simple things which surround us and shape our lives. Even bits of everyday furniture can have a significance way beyond the functional, inspiring us to dream. This store celebrates the wonderful to be found in the everyday across one couple’s lifetime.
Written by Mother, London Directed by The Glue Society
In 1986, in southern Thailand, a youth football club was born in the most unlikely of places. A mountainous island with not one single flat surface. Koh Panyee gave the soccer-crazed kids no opportunity to play or practice, so they took things into their own hands and built a floating pitch. Overcoming a series of challenges like this, the team became one of the most successful clubs in the region. This is their story.
Written by Arc Worldwide/Leo Burnett, Thailand Directed by The Glue Society
The 40th Annual Sydney Gay & Lesbian Mardi Gras coincided with the Australia’s momentous YES vote on marriage equality. In celebration of this momentous occasion, in our 5th year of GAYTMs, we designed and crafted breathtaking sculptural prisms that literally burst from the walls of the bank, spreading a full spectrum of rainbow light around Sydney and Melbourne.
Written by TBWA Melbourne. Designed & Directed by The Glue Society. Produced by Will O’Rourke.
Research shows your much more likely to quit smoking if you quit with someone else. This mini-series teams up smokers with friends and family that were prepared to quit their own vices in support of their mate. Whether quitting smoking, video games, sugar or social media – withdrawal symptoms can test even the strongest bonds.
Written by Host/Havas. Directed by The Glue Society. Produced by Will O’Rourke.
Wendell, the sock puppet, helps put Aussie business owner at ease by explaining how Sendle can help alleviate the challenges of running an online retail company, by using them for parcel delivery over Australia’s outdated postal network.
Written, Directed and Producded by The Glue Society
Would you go nude for the sake of art? What would it reveal to you and your partner? What would recreating the pose made famous by Rodin tell seven different couples about love, nudity and modern life?