HBO : Dune : Prophecy

Droga5 NYC

The Glue Society

Biscuit Filmworks (US)

To launch HBO’s TV series ‘Dune: Prophecy’ during NYC Comic Con we created a sonic experiment called OBEY THE ORDER for Droga5 New York.

We directed and designed a 4-day live interactive play that leverages the sinister Bene Gesserit Order’s most powerful skill: their telepathic skill known as The Voice.

In near-total darkness, surrounded by 100 Sisters secretly activating directional speakers, participants were compelled to surrender control and follow Voice commands delivering high-stakes challenges. Those who obeyed earned a place in the Sisterhood and were initiated before the Reverend Mother.