The Massacre of Kingdom
To celebrate the success of the Netflix Original Series ‘Kingdom’, we created a three-story museum of historical artifacts – bringing to life the rich imagined history of ‘Kingdom’ at Song Won Art Center in Seoul, Korea. From severed heads to living zombies, this multidimensional experience thrilled fans, with a full month of tickets sold out in less than a day.
Written by: Wieden+Kennedy Tokyo
Artistic / Experiential Director: The Glue Society